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VII. Advertising

Social media

People follow brands that are worth following. We plan social media a quarter ahead, produce content with a clear voice and look after the community every day.

A porcelain heart painted with cobalt flowers and mended with gold
Typical timeline
Monthly retainer, first calendar in about 3 weeks
Who works on it
Social lead, content creator, designer, community manager

When it helps.

  1. Posting feels random and results are flat.
  2. Your brand looks different in every post.
  3. Nobody has time to answer comments and messages.

What you get.

Social strategy

Platforms, audiences, content pillars and the role of each channel.

Content calendar

A quarterly plan with campaigns, series and key dates, agreed in advance.

Content production

Photos, short videos, graphics and copy made for each platform.

Community management

Replies to comments and messages in the brand voice, with clear escalation rules.

Creator partnerships

Selection of creators, briefs, contracts and reporting.

Reporting

Monthly insights on reach, engagement and what to change next.

How it runs.

  1. Strategy

    An audit of your channels and competitors, and the plan for the first quarter.

  2. Identity

    Templates, formats and a voice that make every post recognisable.

  3. Publish

    Content produced in batches, approved in one place and published on schedule.

  4. Learn

    A monthly review of results and adjustments to the next calendar.

Social media: questions.

Anything else, write to crestcompact@proton.me.

Instagram, TikTok, LinkedIn, Facebook, YouTube and Pinterest. We recommend only the ones your audience actually uses.

Yes. Short-form video is part of most plans, and larger productions are handled by our film team.

You see the whole month in advance in a shared calendar and approve posts in one round, so publishing never has to wait.

Tell us what should last.

Share a few lines about your company and the goal. Every brief is read by a strategist, and you get a personal reply with the next step.